One of the most powerful tools in The EOS Process™ and developing The Vision/Traction Organizer™, is the 3-Year Picture™. In this vivid vision exercise, we mentally walk the halls of the business. Ultimately, we come up with a bulleted list of 10-20 items that all the leaders agree to. It’s so powerful when you have all that human energy sharing the same vision. I then have everyone close their eyes and I tell a story about their 3-Year Picture.
As I walk my client through the story of their business, often times people get very emotional. Sometimes I have a leader or two crying. I love when this happens. The reason is that a great 3-Year Picture is emotionally connected and driven. As a result, emotionally driven teams more significantly more likely to achieve all their goals. The 3-Year Picture is an exercise that is intended to get you and the leadership team seeing the same thing at the same time. They are the team that will need to accomplish the goals, so they better be on the same page with every aspect of where they are going. This is a much more effective way of planning because it has essentially the same impact of very detailed strategic plans without the heavy lifting. People just don't remember 50 pages of non-emotional spreadsheets and words.
Our Vision/Traction Organizer is a complete 2-page strategic plan. The vision side of the document is comprised of your Core Values, your Core Focus, your 10-Year Target, your Marketing Strategy and your 3-Year Picture. As James Allen said, "The oak sleeps in the acorn. The bird waits in the egg, and in the highest vision of the soul a waking angel stirs. Dreams are the seedlings of reality." The reason our method of facilitating the 3-Year Picture is so powerful is that the entire leadership team is involved. Many leaders have created a vivid vision for themselves and try to force it on their team. The issues is that they are the only one seeing it. It's a start, but it's much less effective than if all 3-8 people at the helm of the business are rowing in the same direction. You will do much better work and go faster if the entire team participates in creating your 3-Year Picture.
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